How to increase Lead Conversions with Texting from Salesforce
In B2B marketing, converting leads quickly and efficiently is key, and texting has emerged as a powerful tool for doing just that. With open rates as high as 98% and a response rate of 45%, SMS vastly outperforms traditional channels like email. Texting provides a more personal, direct line to prospects, making it ideal for […]
The Ultimate Guide to Facebook Messenger and Salesforce Integration for Modern Marketers
Introduction: Why Facebook Messenger Matters for Modern Marketing Facebook Messenger, with over 1.3 billion active users, has become a critical platform for real-time, personalized customer communication. However, many businesses struggle to manage conversations across multiple channels, leading to fragmented data and missed opportunities. For modern marketers, integrating Facebook Messenger with Salesforce CRM is essential to […]